海角直播

FA Media Boss gives talk on home ground

Adrian Bevington, Head of Media Relations for the Football Association (FA) is to give a guest talk at the University of 海角直播 on Friday 25 February.

Middlesbrough-born Adrian, 33, will be talking to students, mainly from the BA (Hons) Public Relations and Marketing degrees, about best practice as a media officer. The talk will begin at 11am in room A2.021, 海角直播 Business School, Second Floor, Clarendon Building, followed by questions from the audience. Adrian left Hustler school in Acklam at 16, and began his media career by working for ICI鈥檚 monthly in-house newspaper, Chemicals & Polymers News. Following a brief spell in administration for Langbaurgh council, Adrian joined Middlesbrough FC as a Publications Officer. Adrian was no stranger to the club, as he played for Middlesbrough Schoolboys on the left wing. Initially, Adrian undertook 鈥榖asic鈥� PR and writing for the club鈥檚 publications. He later progressed to Media Relations officer, before moving to the FA in a senior media relations role in 2000. He was promoted to Head of media relations in 2003.

Adrian said: 鈥淚鈥檓 looking forward to speaking with the next generation of PR and Marketing professionals - particularly on my home turf. I regularly return to Middlesbrough - generally once a month. I'm still a season ticket holder at the Riverside and most of my family remain on 海角直播.鈥� 聽 Maria Hopwood, Senior Lecturer in Public Relations at the University of 海角直播 added: 鈥淗aving Adrian here will give us a fantastic opportunity to hear about life at the sharp end of sports media relations. The fact that he鈥檚 from Middlesbrough and still has his roots here is an added bonus. I know Adrian鈥檚 making a special effort to make time in a demanding schedule to come to 海角直播. He鈥檚 something of a celebrity in the world of football, we鈥檙e very lucky to get him.鈥�

---