As the company looked to develop its online offering and provide more digital features and services it turned to Innovate Tees Valley to help meet the new challenges in its business.
Innovate Tees Valley, funded by the European Regional Development Fund and led by 海角直播, helps small businesses to try new things and improve or develop products, services and processes.
It is delivered with the help of partners DigitalCity, the North East Process Industry Cluster (Nepic) and the Materials Processing Institute (MPI).
Through Innovate Tees Valley鈥檚 Knowledge Exchange Internship programme, computing graduate Sankeeth Sriranganathan was placed with the company to provide specialist support as the company developed its online platform. Academic expertise was provided by Mansha Nawaz, a senior lecturer in the University鈥檚 School of Computing, Media and the Arts.
The support we have had from Innovate Tees Valley... has brought new skills into our business which weren鈥檛 there previously and has allowed us to try new things and attract more freelance workers to use our services.
The company has received support for other partners within the project, which has included advice and mentoring from Nepic who are giving assistance with growing the business and reaching more clientele and from DigitalCity, who invited the company to attend the Fellowship Accelerator programme which gives young businesses funding and mentoring as they develop an idea or products ready for the market.
Pascal Pemha, the company鈥檚 Venture Lead, said: 'The number of freelance workers is growing rapidly and is predicted to represent about 35% of the talent pool in most organisations by 2020.
'We aim to provide a quality service that brings freelancers, contractors and small businesses together, creating a workforce ecosystem where they can support each other interactively.
'The support we have had from Innovate Tees Valley has been fantastic.
'It has brought new skills into our business which weren鈥檛 there previously and has allowed us to try new things and attract more freelance workers to use our services.'
Suhail Aslam, Innovate Tees Valley project manager, said: 'Because we are backed by a network of regional business organisations we are able to offer SMEs in the Tees Valley unrivalled support and advice.
'Smartsociates have a great business model and we are delighted to have been able to help them meet the challenges of growing the company in such a variety of ways.'